Monthly Archives: March 2013

A memorable blogger meet at Culture Gully, Kingdom of Dreams – #CGFoodfest

Blogger Outreach (also widely known as blogger meet) is a key element of social media strategy for brands (especially for those in the B2C segment). As part of this exercise, influential bloggers are invited for an event where they are given an exclusive treatment of the product / service. These influential bloggers in return create… Continue reading »

Faasos launches its Bangalore outlet through innovative Twitter campaign

We have seen in the past innovative usage of Twitter for many purposes like crowdsourcing ideas, providing customer support etc. Have you thought if Twitter could be ever used as a medium to launch a new store of a food chain? Faasos, a food chain specializing in various kinds of vegetarian and non-vegetarian wraps shows… Continue reading »