Tag Archives: MBA

The art of teaching MBA students: My learning at ISB, Hyderabad

The art of teaching MBA students: My learning at ISB, Hyderabad

Teaching is a natural progressive profession (in most cases) for PhD students., Although the doctoral programs are designed to enable a person with adequate research and domain knowledge, rarely this program infuses teaching skills. Candidates generally learn the art once they are in the profession by experiential learning or by observing and discussing with their… Continue reading »

How leading management institutes in India are using Facebook

How leading management institutes in India are using Facebook

Kalpana Chauhan and I recently presented a research paper at International Conference in Marketing organized by IIM – Lucknow. The focus of paper was to understand content strategy on Facebook pages of some of the leading management institutions in India. We analyzed firm generated content of four institutions’ Facebook pages – IMT Ghaziabad, IIM-Calcutta, MDI-Gurgaon & XLRI-Jamshedpur…. Continue reading »