Tag Archives: social media marketing

Brands leveraging #ChennaiFloods to market themselves

Rains have created a havoc scenario in Chennai for last one month. Hundreds lost their lives and thousands stranded. Here came a perfect opportunity for marketers to create a space for themselves in Chennai residents’ minds. It all started with the news that was published highlighting Ola’s contribution to the society. Ola ferried boats free of cost… Continue reading »

8 Areas Twitter needs to improve its latest feature – Twitter Polls

8 Areas Twitter needs to improve its latest feature – Twitter Polls

Twitter Polls, the latest feature that Twitter introduced in recent times has caught attention of users, marketers and media. Enough hype was created around this feature when Twitter introduced this feature only to its employees in the month of September. Twitter users, marketers had an eye and were eagerly waiting for this feature to be… Continue reading »

Are we living an app-filled life?

Are we living an app-filled life?

Clicking pictures, chatting and recording videos are passe activities on mobile. Are you wondering then what’s the new trend? It’s the world of mobile apps (or ‘mobile applications’). Have you realized how many apps did you download in the last one week or last one month? Either we or people in our surroundings could be… Continue reading »

How to Approach Social Media Marketing in 2014

How to Approach Social Media Marketing in 2014

Alas! The busiest time for bloggers and social media experts has finally arrived! It’s that time period of the year when we are bombarded with blogposts on themes like ‘10 best social media campaigns of the year’ and ‘Social media predictions for 2014’. In the race to compete and succeed, we are busy evaluating our… Continue reading »