After the successful #YehGameHaiMahaan campaign, Dream11 followed it up with a similar campaign, #CricketOnDream11On. This campaign too had a series of videos under the umbrella campaign name. Each video highlighted the desperateness that the protagonist had to quickly get on to the game. The protagonists this time were from varied backgrounds and the situations were …
TikTok launched its self serve advertising tool in India. TikTok has been a craze amongst youngsters. Huge amount of content is generated everyday by TikTok users that are mostly funny in nature. There have been some bad news too about TikTok, as users met fatal end, while trying to shoot risky videos. Hence, Tiktok is …
Last time I wrote about World Photography Day was in the year 2015. Every year, this day is celebrated across the world on 19th August. The significance and history of World Photography Day can be found here. The fundamental question that arose in my mind on this year’s #WorldPhotographyDay was, whether every other brand needs …
‘Marketing Automation’ the favorite jargon these days, be it a LinkedIn post, a keynote speech, a webinar, a blogpost or a whitepaper. Is it just about automating marketing? Let’s see what this Marketing Automation infographic by Salesforce detail. But, before that let’s take a step back. Even just a decade ago, most marketing decisions were …