Most Trusted Brands 2019-20: Key Observations and Surprises
Recently, ET Brand Equity came up with the Top 100 most trusted brands of 2019-20. It is one of the… Read More »Most Trusted Brands 2019-20: Key Observations and Surprises
I am presently employed as Associate Director (Paid Media) at Performics.Resultrix, a Publicis Groupe company. Prior to this role I was employed with HCL Technologies as Senior Manger (Digital Marketing). My earlier digital marketing assignments were with ZenithOptimediaIndia (Publicis Groupe) and AdGlobal360. You can follow me on Twitter @anandan22 for all conversations on digital marketing.
Recently, ET Brand Equity came up with the Top 100 most trusted brands of 2019-20. It is one of the… Read More »Most Trusted Brands 2019-20: Key Observations and Surprises
After the successful #YehGameHaiMahaan campaign, Dream11 followed it up with a similar campaign, #CricketOnDream11On. This campaign too had a series… Read More »Dream11 #CricketOnDream11On Campaign
TikTok launched its self serve advertising tool in India. TikTok has been a craze amongst youngsters. Huge amount of content… Read More »TikTok Self Serve Advertising Tool Walk-through
Last time I wrote about World Photography Day was in the year 2015. Every year, this day is celebrated across… Read More »World Photography Day 2019 – Should have every brand participated?
‘Marketing Automation’ the favorite jargon these days, be it a LinkedIn post, a keynote speech, a webinar, a blogpost or… Read More »Marketing Automation Infographic by Salesforce
On 26th July, Admitad organized their 2nd annual event on affiliate marketing in Bengaluru. It was an amazing learning opportunities… Read More »Admitad Expert India Affiliate Marketing Event 2019