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Anandan Pillai

Fellow of MDI (Gurugram), Digital Marketer, Blogger, Author

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Ford Conveys Strong Messages through #DiscoverMoreInYou Campaign

July 17, 2019August 22, 2019 Anandan 0 Comments #DiscoverMore campaign, #DiscoverMoreInYou, car campaign, child adoption campaign, content marketing, Ford #DiscoverMore campaign, ford aspire, Ford campaign, ford ecosport, Ford TVC, latest auto campaign, latest automobile brand campaign, road rage accidents in india, road safety campaign

An usual TVC or video campaign by an automobile brand focuses primarily on the car features. Well, Ford took an

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Content Marketing Marketing

Dream11 #YeGameHaiMahaan Campaign Review

June 11, 2019December 28, 2019 Anandan 2 Comments #CWC19, #YeGameHaiMahaan, content marketing, Cricket World Cup, Cricket World Cup 2019, Dream11, IPL2019, IPL2019 campaigns, marketing campaign, storytelling campaign, World Cup campaigns

Cricket is the largest followed religion in India. The year 2019 was like a boon for the cricket followers in

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Content Marketing Facebook

Diwali Facebook Video Campaigns – 2017

October 25, 2017October 31, 2017 Anandan 2 Comments #BringBackOurStars, #FarakPadtaHai Ola Cabs Campaign, #GiftThemAFuture, #NayiWaliDiwali, #OutofFocus, airtel diwali campaign, airtel diwali facebook video, Amazon Great India Sale, coca cola diwali campaign, Eicher Trucks and Buses, Flipkart Big Diwali Sale, GoAir Diwali Campaign, Lenovo Diwali Campaign, Nokia Diwali Campaign, Padmavati movie, Pantaloons Diwali Campaign, paytm mall, paytmmall, reliance trends diwali video, video advertising, Vivo Diwali campaign

Who would afford to miss out on the Diwali festive season? Every organization (read: marketing department) eagerly awaits for this

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Content Marketing

How to do Video Marketing? – Women’s Day Case Study

April 23, 2017April 24, 2017 Anandan 0 Comments #CookForHer, #WomensDay, A O Smith India, case studies in India, digital marketing case study, Disha project, employer branding, Gowardhan ghee, JSW Janam Se Janani Tak, marketing case study, UNDP, video marketing, Women Empowerment

Its been quite a long time since I wrote something. Change in job, additional responsibilities at work, extended work hours

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